In late February, Puck reported on a strange case: An influencer with more than a million followers was inadvertently promoting products on Instagram. On some of Julia Berolzheimer’s posts, a “Shop the look” button hovered in the corner. When followers clicked it, they were fed similar items to what Berolzheimer was wearing.
Her job is to promote clothing, accessories, and other products to her followers, so having links to specific items isn’t strange. What was odd was that she hadn’t placed the links there herself – Instagram added them without her consent. The product links led followers not to the actual items Berolzheimer was promotin …
Read the full story at The Verge.
Original Source: https://www.theverge.com/tech/887692/instagram-shop-the-look-ai-shopping-tiktok-influencers
Original Source: https://www.theverge.com/tech/887692/instagram-shop-the-look-ai-shopping-tiktok-influencers
Disclaimer: This article is a reblogged/syndicated piece from a third-party news source. Content is provided for informational purposes only. For the most up-to-date and complete information, please visit the original source. Digital Ground Media does not claim ownership of third-party content and is not responsible for its accuracy or completeness.
